Second To None

Managing retail seasonality can make or break your brand. As the holiday push begins in earnest, it is important to remind managers to keep an eye on the customer experience during these busy times. Amidst new marketing campaigns,... Continue Reading

Mystery shopping programs can get stale quickly when the quality of the data is called into question. Whether lack of reliable and actionable insights result from program design challenges, questionnaire problems, or implementation,... Continue Reading

A national retailer with more than 5,000 locations asked Second To None to help them understand conversion across multiple store formats. The retailer, an established player with $4B in US sales, operates free-standing, in-line and... Continue Reading

A national retailer with more than 5,000 locations asked Second To None to help them understand barriers to customer conversion. The retailer, an established player with $4B in US sales, operates free-standing, in-line and kiosk... Continue Reading